Google has said it will allow "extremely offensive" videos to stay on YouTube but vowed not allow adverts to be sold alongside them.
The internet search engine has been accused of “profiting from hatred” following concerns that adverts are appearing alongside extremist material on its YouTube platform.
Yesterday it pledged to take four steps in the fight against online terrorism, including the faster detection of extremist content, more experts, tougher standards and an expansion of counter-radicalisation work.
The technology giant announced that it will pay 50 charities to search out and flag extremist content rather than rely on computers to spot the content.
It said it was taking a tougher stance on online films that do not clearly violate their policies, including videos that contain "inflammatory religious or supremacist content", to make them harder to find on the web.
These videos will instead appear behind a warning and will not be "monetised, recommended or eligible for comments or user endorsements."
Companies that have withdrawn advertising from Google
Google executive Kent Walker said: "We think this strikes the right balance between free expression and access to information without promoting extremely offensive viewpoints."
It comes after the company was forced to publicly apologise earlier after the growing scandal over extremist videos on YouTube led to a series of companies pulling their adverts.
Google insisted yesterday that more extremism videos which support terrorism will be taken down and prevented from being uploaded, after the Home Affairs Select Committee called on them to take more responsibility for searching for illegal content. - The Telegraph
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